Collection: Heron Preston

Heron Preston is a contemporary fashion brand that was founded in 2016 by the American designer of the same name. The brand is known for its urban-inspired designs, blending streetwear with high fashion. Heron Preston has become popular among the youth culture and has collaborations with several notable brands. The brand’s collections feature a mix of graphic tees, hoodies, and jackets, as well as accessories like hats and bags. The designs often feature bold text and slogans, combined with bright colours and eye-catching graphics. Heron Preston is also known for its use of industrial materials, such as reflective tape and utility buckles, giving the pieces a utilitarian feel. In addition to its fashion offerings, Heron Preston has also launched several sustainability initiatives. The brand has a Climate Neutral certification, meaning it offsets its carbon footprint and invests in renewable energy projects. Heron Preston also uses organic and recycled materials in its clothing and packaging. The brand has collaborations with several notable brands and artists, including Nike, Levi’s, and NASA. Heron Preston has also collaborated with Kanye West and Virgil Abloh, two of the most influential figures in fashion and streetwear. Heron Preston is a brand that is known for its bold, urban-inspired designs, blending streetwear with high fashion. The brand’s commitment to sustainability and collaborations with notable figures have made it a popular choice among fashion-forward individuals around the world.